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Success in Seniors Real Estate

Helping Adult Children of Senior Clients Communicate

Here’s a resource to help you better serve your senior clients.

If you’ve been specializing with senior clients for very long, you’ll know that the family is often engaged in the process. Sometimes those families are high-functioning and communicative, and sometimes they’re not. So how can you better help them?

“How to Say It to Seniors: Closing the Communication Gap with Our Elders” by David Solie is a great resource to consult with if you’re asking today’s question. It’s a little book you can find on Amazon, and at around 200 pages, it’s an easy read. In it, you’ll find information to help you guide senior clients to the process of downsizing or dealing with age-related issues. David Solie discusses two different issues that many older adults deal with often:

1. Maintaining control in a world where all control is being lost. As real estate experts, we sometimes help people let go of a home that they’ve owned for many years. Sometimes people feel like they lack control over their circumstances and are being made to make a decision that they don’t want to make. David explains how we can better communicate with people to help them process their decisions.

“Of all the textbooks I’ve ever read, this one little guide has changed my thoughts and how I deal with clients every day.”

2. Leaving a legacy in a world where time is running short. Some clients have been diagnosed with a terminal illness or struggle with a progressive chronic illness. Then, let’s face it, there is simply aging – each and every day. Having fewer years to look forward to than the number which are in the rearview mirror can sometimes be challenging to process. You don’t have to be a counselor to people in these situations, but there are other ways to help them process what’s going on in their parents’ minds.

Of all the textbooks I’ve ever read, this one little guide has changed my thoughts and how I deal with clients every day. We’ve made it required reading for our courses at SREI—that’s how important I believe it to be in the process of serving seniors.

If you have any questions or are in search of other resources for issues you’ve encountered, don’t hesitate to reach out to us. We’d be happy to help you.


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