The Certification Program for Agents Ready to Lead the Senior Market ā Ethically, Effectively, and Authentically.
More than 50% of home sellers today are seniors.
Traditional real estate training doesnāt prepare you for what these clients need ā emotionally, logistically, or legally. And most certifications skim the surface.
We created something different.
Success in Seniors Real EstateĀ® is more than a course.
First, itās a complete path to building a profitable, purposeful, and sustainable business by serving the clients who need you most.
It’s also about joining a community of like-minded servant leaders who are committed to earning a great living while also making a positive difference!
Our mantra is “We’re Different” and we mean it!
Unlike other designations or association led programs, this course goes beyond basic information. It gives you:
Youāll learn how to educate, advocate, and expertly serve longtime homeowners, downsizing seniors, and families navigating late-life transitions ā while standing out as a trusted leader in your market.
Our mantra is “We’re Different” and we mean it!
Unlike other designations or association led programs, this course goes beyond basic information. It gives you:
Youāll learn how to educate, advocate, and expertly serve longtime homeowners, downsizing seniors, and families navigating late-life transitions ā while standing out as a trusted leader in your market.
It’s more than a class – we’re a community on a mission!
Mastery begins with a desire to learn and grow.
PART 1: Serving the Senior Client
Understand the unique segments within the mature market and the types of residential living options available to them. Youāll learn what motivates senior homeowners to move (or stay), the most common challenges they and their families face, and how to position yourself as a knowledgeable, compassionate guide with real solutions.
PART 2: Building a Senior-Centered Practice
Learn how to turn your expertise into a business model. This section helps you design services that set you apart, attract the right clients, and deliver an exceptional experience. Youāll gain proven marketing strategies and customizable tools to help you streamline your systems, increase efficiency, and elevate your value.
PART 3: Business Blueprint + Certification
This is where it all comes together. Youāll apply what you’ve learned using our Strategic Business Blueprint ā a step-by-step action plan for launching, refining, or expanding your senior-centered real estate practice. Complete the course and earn your CSHPĀ® (Certified Senior Housing ProfessionalĀ®) credential.
Mastery begins with a desire to learn and grow.
PART 1: Serving the Senior Client
Understand the unique segments within the mature market and the types of residential living options available to them. Youāll learn what motivates senior homeowners to move (or stay), the most common challenges they and their families face, and how to position yourself as a knowledgeable, compassionate guide with real solutions.
PART 2: Building a Senior-Centered Practice
Learn how to turn your expertise into a business model. This section helps you design services that set you apart, attract the right clients, and deliver an exceptional experience. Youāll gain proven marketing strategies and customizable tools to help you streamline your systems, increase efficiency, and elevate your value.
PART 3: Business Blueprint + Certification
This is where it all comes together. Youāll apply what you’ve learned using our Strategic Business Blueprint ā a step-by-step action plan for launching, refining, or expanding your senior-centered real estate practice. Complete the course and earn your CSHPĀ® (Certified Senior Housing ProfessionalĀ®) credential.
Mastery begins with a desire to learn and grow.
PART 1: Serving the Senior Client
Understand the unique segments within the mature market and the types of residential living options available to them. Youāll learn what motivates senior homeowners to move (or stay), the most common challenges they and their families face, and how to position yourself as a knowledgeable, compassionate guide with real solutions.
PART 2: Building a Senior-Centered Practice
Learn how to turn your expertise into a business model. This section helps you design services that set you apart, attract the right clients, and deliver an exceptional experience. Youāll gain proven marketing strategies and customizable tools to help you streamline your systems, increase efficiency, and elevate your value.
PART 3: Business Blueprint + Certification
This is where it all comes together. Youāll apply what you’ve learned using our Strategic Business Blueprint ā a step-by-step action plan for launching, refining, or expanding your senior-centered real estate practice. Complete the course and earn your CSHPĀ® (Certified Senior Housing ProfessionalĀ®) credential.
It’s time to reimagine your real estate career.
You donāt have to figure it out alone.
Enroll today and let us show you how to build a business thatās not only profitable, but meaningful.
Optional In-Person & Virtual Live Classes: Join interactive courses held every 8 weeks – no additional enrollment fees.
BONUS #1: Business Booster Short Course: Understanding and Explaining Senior Living Options (Valued at $149)
BONUS #2: Business Booster Short Course: Understanding Senior Move Management (Valued at $149)
BONUS #3: Business Booster Short Course: Creating a Value Proposition Powered by Focus Groups (Valued at $149)
$199/mo for 6 months
Shawn Woods
Palm Beach Gardens, FL
Pat Lauria
Minneapolis, MN
Tony Derbyshire
Fairfield, CT
If you don’t see the question, scroll over the image for the question to appear.
Part I: Serving the Senior Client
Special Pricing
Register for Part I and improve your service to seniors and their families.
Part II: Building a Senior Business
Special Pricing
Continue your path by learning how to build a senior-centered business.
Part III: Business Blueprint and Certification Track
Earn the CSHP
Take action and become the authority in your market.
© 2025 Seniors Real Estate Institute. - SREI, LLP - All Rights Reserved.