Seniors Real Estate Institute

Training. Certification. Community.

A Higher Standard.

SREI is the leading provider of education, professional credentialing, and proven practice-building resources for residential real estate professionals who serve the mature market.

Who We Serve

Our graduates and certified professionals represent the best of the best when it comes to serving the mature market — standing out in an industry where the bar has historically been set too low.

They are agents with a genuine interest in the people, not just the property, and the commitment to prove it. Their clients are last-time sellers, downsizers, and families navigating estates and complex later-life transitions — transactions that carry real weight and demand real preparation.

If that’s the kind of professional you are — or are becoming — you’re in the right place.

EDUCATION

The right training changes how you work, who you attract, and what your business becomes. SREI courses are comprehensive — covering client service, business development, and hands-on application — built specifically for agents serious about the mature market.

Explore Courses →

CERTIFICATION

Certification tells your clients something important — that you didn’t just take a course. You completed a rigorous process that proves your commitment, your competence, and your dedication to serving them well.

Learn About Certifications →

PROVEN SOLUTIONS

Beyond the certification. Presentation systems, master classes, masterminds, and coaching built for agents serious about making this niche work.

See Proven Solutions →

COMMUNITY

The Legacy Conference brings together the professionals who serve older adults and their families — real estate agents, move managers, senior living advisors, and more — for three days of education, connection, and business growth.

Join Us for Legacy →

What Our Graduates Are Saying

“It’s more than just regular real estate. Through SREI we have the tools and have built our business so we could sell it and that feels empowering.”
Annette Junell, CSHP
Reno, NV
“The amount of energy and knowledge that has been put into this has changed our world. If you want to serve mature home owners and serve them properly, this like getting a master’s degree in serving seniors.”
Paul Henderson, CSHP
Orlando, Florida
“When I found SREI I finally felt like I had found my tribe. I tell all my colleagues, if you want to serve seniors as a real estate agent you want to start here.”
Jean Marie Minton, CSHP
Boston, Massachusetts
Our Graduates Represent Leading Brokerages
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“We started SREI because we believed agents deserved better training and clients deserved better service — and that those two things are inseparable. An agent who is truly prepared doesn’t just serve their clients well. They build a business worth having.”
Dr. Nikki & Chris Buckelew
Co-Founders, Seniors Real Estate Institute

From the SREI Blog