The Real Estate Landscape Has Changed. Are You Ready?
Join this free masterclass to learn the five essential shifts every agent must make to build a purposeful, profitable, and standout business serving the senior market
Hey Fellow Agents...
We are hosting this FREE masterclass for real estate professionals like you who want to confidently serve the senior market — and stop losing listings because they’re unprepared.
You’re a real estate professional who cares about your clients—and you’re ready for more.
You’ve thought about serving the mature market… or maybe you’re already helping longtime homeowners and downsizing seniors. But deep down, you know you could do more—with the right approach.
Maybe you’ve:
- Felt the emotional weight of helping a client transition after decades in their home
- Witnessed a poorly handled move that didn’t sit right with you
- Wondered how to attract the right clients—the ones who value your knowledge and experience
- Wished for a more meaningful way to serve while still growing your business
You’re not alone. And you don’t have to figure it out alone either.
Most agents aren’t prepared for what this market truly requires
Generic training programs offer surface-level advice.
Designations look good on a resume—but they rarely provide real strategies.
And online referral platforms? They’re flooding the market with unqualified leads and undercutting your value.
Meanwhile…
- More than half of all home sellers today are over age 65
- Most of them aren’t ready for the emotional, physical, and logistical challenges ahead
- Their adult children are overwhelmed and unsure where to turn
And most agents? They’re not equipped to handle it.
But you can be.
Meet your guide:
Dr. Nikki Buckelew,
PhD, CSHP, CSDC
Founder of the Seniors Real Estate Institute and a pioneer in senior-centered real estate.
Nikki has helped thousands of agents build thriving businesses that do more than close deals—they change lives.
With over 30 years in the business, she’s led the way in training Certified Senior Housing Professionals® and developing the most respected systems for serving the mature market.
In this masterclass, she’ll show you how to carve out a niche that sets you apart—without gimmicks, hype, or feeling like an ambulance chaser!
Here’s how to get started:
- 1. Register for the free 60-minute masterclass
- 2. Show up ready to take notes and think differently
- 3. Leave with a clear understanding of what it takes to become the go-to agent for longtime homeowners and downsizing seniors
Tuesday, June 10, 2025
- 11:00 AM Central Time (US & Canada)
This is your opportunity to serve differently.
You don’t need more busywork. You need a better way forward.
A path that is profitable, purposeful, and deeply rewarding.
What happens if you stay on the current course without a plan?
- You keep getting lost in the noise
- You miss the most loyal, underserved, and ready-to-move clients
- You risk being replaced by someone who took the time to get educated and equipped
This masterclass is your chance to do what others won’t—and be known for it.
Create a real estate practice that reflects your values.
Imagine having a business that:
- Attracts clients who respect your time and expertise
- Allows you to confidently lead complex late-in-life moves
- Positions you as a trusted community expert—not just another salesperson
You don’t need more busywork. You need a better way forward.
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Testimonials
Through SREI I gained the confidence to approach local senior retirement communities and have become a one-stop-shop, for successful relocations in my area and beyond.
Joanne Peters, CSHP
Greg Malik Real Estate Group
The Success in Seniors Real Estate course was far more than just a training. It has been a career changer for me.
Helen Morgan, CSHP
Resource 55 @ America's Finest Real Estate
Amazing training and program! With a background in social work and coming from the social service industry, what I love and appreciate about Chris and Nikki's program is that it is all about putting people and their needs first.
Alison Van Hecke, CSHP
Keller Williams Market Pro Realty
I’d already been working with Seniors for many years when I took the Success in Seniors Real Estate class. It was immediately clear to me the first hour of the class that SREI was different in how they approach serving seniors.
Jim Holmes, CSHP
Keller Williams Realty
The more I implement the processes I've learned, the more successful my business has become. Nikki has helped me develop a passion for helping seniors and I'll be forever grateful.
Lisa Treadwell, CSHP
Being a CSHP has been invaluable in being recognized as an expert in working with transitioning seniors. We are truly Different!
Mike Flahaven, CSHP
EXP Realty
Since completing the SREI courses, I have gained a reputation as a local expert in the field of seniors and Real Estate.
Cyndi Cummings, CSHP
Realty Austin
